Company News, New Products

‘Keep Calm’ With Rimmel

New lip balms offer punchy packaging.

When lips are lacking luscious care and color, don’t panic—Keep Calm and Lip Balm ($2.50), the latest lip-loving product from Rimmel London. Available in six shades that are packed with personality, this longwear balm is enriched with is enriched with moisturizing oils to help heal dry and cracked lips, said the company.   The unique formula locks in moisture while softening and nurturing lips, increasing lip moisture by 22% in a clinical study. Shades include: Keep Calm and Shop in clear, Keep ...

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